
The fashion focus this season for Pure Collection is on fabrics that are loose and fluid such as ashmere’s, silks, linens and cottons. Spring colour for Pure is a gorgeous palette of neutrals with a splash of this season’s brights such as citrus and coral. While neutrals dominate, the splash of colour makes this season’s collection on trend and bright for the season ahead.

Pure Linen Cotton V Neck Batwing Sweater. Fitted at waist and in a linen cotton mix with soft slub finish, this three quarter sleeve batwing hangs exceptionally well, making it the perfect partner for slimline trousers.

Pure Cashmere V Neck Sweater. A smarter take on a favourite piece. Tubular trims give this long sleeve luxury cashmere v-neck a clean finish that looks equally good layered, over a cami or just over you.

Pure Cashmere Henley. Made famous by rowers at Henley, this softly shaped pure cashmere number, with scoop neck and mother of pearl buttons, teams up beautifully with jeans for a sporty look.
Shop the new season jumper by Pure Collection now.






